COMING SOON - This expert-led interactive e-learning course is designed for frontline staff. It develops the cultural intelligence, emotional awareness, and operational skills needed to deliver world-class service to American travelling shoppers in airport retail. Learners explore consumer behaviour, communication style, expectations around efficiency and convenience, and strategies for managing challenging situations with confidence.

The programme blends theory with interactive exercises, scenarios, and video simulations, building confidence in engaging with diverse US customer profiles and providing service that feels seamless and personalised.

By completion, graduates will be able to anticipate expectations, provide tailored experiences, and build strong customer loyalty. The US Excellence Academy is essential for professionals aiming to achieve excellence in airport retail.